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Conservation “spokesphibian” Bog Frog® helps teach listeners how to save natural resources with his practical, money saving tips. |
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“Did you know there’s an easy way to save energy costs by cooling the air around your home? Plant trees! Each full sized leafy tree puts nearly one-hundred gallons of water into the air each day, and that water absorbs heat. Plus, trees do more than just cool your house, they provide habitat for wildlife-- and that’s frog friendly! Ribbit!” |
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| Program Philosophy: | To provide simple, effective ways for consumers to lessen environmental impact while saving money. |
| Program Delivery: |
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| Program Topics: |
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| Program Airing: |
Year round. Six (6) episodes per week (:60 vignette). Program length includes national commercial time |
| Merchandising: |
Internet Directory Service (www.hopshop.net), Internet Advertising, Bog Frog® licensing, artwork and costumes. An original community program (Operation HOP). Posters. Ad slicks. Sign kits. |
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| Why Bog Frog? |
Most
people know that scientists consider frogs an indicator species for the
health of the environment. Conservation “spokesphibian” Bog Frog has been
a symbol of hope for nature since 1987, making over 7 billion impressions
to date. Bog Frog's voice is distinctive and memorable, while his messages
remain positive and practical, giving consumers a meaningful symbol to remember. |
| Why Radio? |
Like
living things on planet earth, radio is everywhere, blanketing every demographic,
while remaining highly targetable by station type and by programming. Radio
reaches more people than any other single medium. It consumes very few of
our natural resources to conduct it's massive educational work. Finally,
radio costs less, which means many more people will get your messages everyday
via radio with the same investment as print or television. |
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Why Advertise With Bog Frog Media? |
Conservation remains one of the most important causes of our time; just
as the importance of products and services to conserve resources continue
to grow each year. To help capture this key market, Bog Frog Media (a
division of The WATER Foundation) offers a potent strategy called “Conservation
MarketingTM.” Learn how Conservation PaysTM for your marketing plans. |
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The
Largest Syndicated Conservation Radio Network in the World |