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HUNTER EDUCATION |
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For any hunter, the first step toward
true skill lies in learning itself. Safety, backwoods navigation, wild
animal knowledge and finally, proper equipment use and care remain core
concepts in the minds of all great hunters. Just as the knowledge and
ability to “tread lightly” on wild lands becomes increasingly important.
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Program Philosophy: |
To foster an expanded and enlightened view of nature. And to provide simple, effective ways to creatively save money while lessening environmental impact.
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Program Delivery: |
National and International Network Radio Programs, Internet, Trade Publications, Community Programs.
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| Program Topics: |
• Game animal ID / Behavior • Hunter / Gun Safety • Equipment Use / Care
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• Game Bird Calls • How to “Tread Lightly” and “Leave No Trace” |
| Affiliated Stations: |
294 stations nationwide in 2003
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| Program Features: |
Program airs 12 month per year. Six (6) to twelve (12)
episodes per week. 2:30 vignette. Program length includes national commercial time. |
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| Audience Profile: |
Radio ads reach 85% of the U.S. population during radio
drive-times.
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Merchandising: |
Bog Frog® licensing, artwork and costumes. Original community programs (Adopt-A-Bog, Operation HOP). Posters. Ad slicks. Website links. Sign kits. |