Back to Marketing Services

Advertising Rates 2008 OVERVIEW: Small Batteries

Radio Episodes Hosted by Conservation “Spokesphibian"
Bog Frog®


 

(:15 or :30 second commercial lengths)

 

Program
Syllabus

Battery Education, Recycling Tips and Background, including

• Tools and Do-It-Yourself batteries
• Cell Phone batteries
• Why Rechargeables: Clean Battery Sources
• Laptop and Computer batteries
• Toys and Child Safety
• Recharging Equipment Options
• Habits and Behavior

Affiliated
Stations
Over 2,000+ stations are possible via radio networks.

1 )  American Forces Radio Network (AFN) (airs on all military bases and Department of Defense locations worldwide (see www.myafn.net

2 ) Affiliated Station Network (click here for current station lists). (Please see affiliate lists and audience circulation summary for details.)

3) Optional Networks - Various State by State Networks: please inquire: 218 764 2321 or info@ecowerc.com

Audience Profile

Reaching over 1,000,000 listeners per episode, as measured by Arbitron and the USA Military surveys. Commercial station audience delivers 222,661 adults 18+ and Public Radio audience delivers 880,000 18+ military listeners. A "shadow" audience of around seven million listeners is estimated by AFN worldwide from about 800 stations in 179 countries, but is not measured via surveys.

Drive-time
Periods

Programs air up to 21 times each week, Monday - Sunday, all year:
Mornings (6 - 10 AM), Noon (12-1 PM), Afternoons (3 - 7 PM), Evenings (7-10 PM).


ADVERTISING PACKAGES
All Amounts are "Gross" amounts (agency commission included)

1) Battery Campaign Title Sponsorship

a) One Opening Audio Billboard Title Sponsorship (a :7 second underwriting type message at episode head) in 30 radio program episodes.

b) Three :15 second radio spot per episode on AFN and One :30 second radio spot per episode on all affiliated commercial radio stations during 30 episodes.

c) Top Featured Related Link in the opening page of the Battery website tour at: http://www.hopshop.net/tours/small_batteries/index.php
and a Level III Listing at the Green Pages Directory.

_

 

 

Title Sponsor Investment: $45,000

(gross cost basis = $1500 per episode.  Thirty episode or $45,000 minimum, more are possible, please inquire)

Only Two Title Sponsors for any episode or web page.

2) Battery Campaign General Sponsorship

a) One :15 second radio spot per episode on AFN and one :30 second radio spot per episode on all affiliated commercial radio stations.

b) One Level II Listing in the Green Pages Directory at www.hopshop.net.

  Investment: $ 1000 per episode:
( 15 episode or $15,000 minimum)

3) Internet Advertising

The companion website for our radio shows is www.hopshop.net. Virtually every episode features the URL. Hits and Visitors are measured by Webstats (please inquire at 218 764 2321).

 

Investment:
Level III = $ 1000
Level II = $600 per year

Long-Term Sponsorship:

Special services and discounts available for year long sponsors.

 
By Request Only:

 


ADDITIONAL SERVICES
Bog Frog® Licensing
  Effective conservation icon Bog Frog has made over seven billion impressions in media, schools and stores over the last decade. Character License possible, artwork, costumes, voice talent and promotional products available.
Co-op Advertising Assistance
  Facilitated through our local radio affiliates and your local retailers. Our radio sales force consists of over 1,000 people who will call on your local retailers and encourage them to participate with local radio advertising, in-store promotions and community campaigns.
Audio Production
  Creative department will construct and produce effective radio ads. Full production services, CD Mastering, stereo CD and other services available.
Request Production Rate card or see www.bogfrog.com/studiorates.htm.
Signed
Affidavits
  Broadcast affidavits signed by station executives are collected from all stations (or networks) for all spots as your guarantee and proof of performance.
Internet
Advertising
  Please visit our companion website for our radio listeners, www.hopshop.net , to browse one of the most popular directories for locating conservation related products, retailers, services and installers. Each month, tens of thousands of visitors use locator services and learn from our Internet tours of conservation-related information for consumers Inquire about advertising availabilities.
Production
Information
  1) Ad spots or scripts need to be sent to BFM on CD or via e-mail at least 30 days in advance of airdates.
2) If multiple ads are to be used, rotation order and frequency must be spelled out in written traffic instructions 30 days in advance.
3) Spots are inserted into new shows bi-monthly, (campaigns can be changed daily, if necessary).
4) Written scripts required for quotes on production work.

The Largest Syndicated Conservation Radio Network in the World
Call now for more information and a free demo CD
Phone: 1.218.764.2321 • E-mail: CLICK HERE